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Privacy policy

Effective Date: 20 January 2025

At Dazze and Blussh, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you visit or make a purchase from https://dazzeandblussh.com (“Website”).

By accessing or using our Website, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use our Website.
This Privacy Policy forms part of and is subject to our Terms and Conditions.

Please note: Our Privacy Policy may be updated at any time without prior notice. We encourage you to review it periodically.


1. Information We Collect

We may collect the following types of personal information:


a. Information You Provide Directly

When you place an order, register on the Website, contact us, or subscribe, we may collect:

  • Name
  • Email address
  • Phone number
  • Shipping & billing address
  • Order details
  • Language preference
  • Account login details (if you register)

We do not sell, rent, or lease your personal information to third parties.


b. Information Collected Automatically

When you browse our Website, we may automatically collect:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages visited
  • Referring and exit URLs
  • Click data & browsing behavior

This helps us analyze user behavior and improve Website performance.


c. Cookies & Similar Technologies

We use cookies and similar tools for:

  • Personalizing your experience
  • Remembering your preferences
  • Analytics & performance tracking
  • Advertisement optimization

You may disable cookies in your browser settings. However, some Website features may not function properly.


d. Payment Information

We do not collect or store your credit card, debit card, UPI, or banking information.
All payment data is handled securely by trusted payment gateways.


e. Signup / Registration Information

To use certain features, you may create a free account. You must safeguard your password and notify us if compromised.


2. How We Use Your Information

We may use your information for the following purposes:


a. Order Processing & Fulfillment

To process, pack, ship, and deliver your orders.


b. Communication & Customer Support

To contact you about:

  • Order updates
  • Delivery updates
  • Queries and requests
  • Support and account issues

We may contact you via email, SMS, phone, WhatsApp, or other channels you provide.


c. Marketing & Promotional Communication

With your consent, we may send:

  • Offers and promotions
  • New product launches
  • Newsletters
  • Retargeting messages

You can opt out anytime.


d. WhatsApp & Phone Communication (COD & Offers)

By sharing your phone number, you consent to receiving:

  • COD order confirmation calls/messages
  • Delivery updates
  • Promotional offers (optional)
  • WhatsApp updates

You may opt out of promotional messages anytime.


e. Advertising & Retargeting

We may share limited encrypted data (like hashed email or device ID) with:

  • Meta (Facebook, Instagram)
  • Google Ads
  • WhatsApp Business API
  • Other trusted marketing partners

This helps us:

  • Show relevant ads
  • Avoid showing you irrelevant ads
  • Measure campaign performance

No sensitive data is shared.


f. Website Improvement

To analyze performance, fix issues, and improve user experience.


g. Fraud Prevention & Security

To detect suspicious activity, prevent fraud, verify identity during COD orders, and secure the Website.


3. Information Sharing

We may share your information under these circumstances:


a. Trusted Service Providers

We may share necessary information with:

  • Payment processors
  • Shipping & logistics partners
  • Customer support systems
  • Marketing agencies
  • Email/WhatsApp service providers

They must follow strict data privacy rules.


b. Legal Requirements

We may share information:

  • If required by law
  • To comply with government requests
  • To protect rights, safety, or fraud investigations

c. Business Transfers

If Dazze and Blussh undergoes a sale, merger, or acquisition, customer information may be transferred with the business.


d. Consent

By using our Website, you consent to all data collection and sharing described in this policy.


4. Data Retention

We retain your personal information as long as required for:

  • Fulfilling orders
  • Legal obligations
  • Business operations

Once no longer needed, your data is securely deleted or anonymized.


5. Data Security

We use advanced security measures, including:

  • Encrypted transmission
  • Firewalls
  • Secure servers
  • Access control
  • Regular audits
  • Employee training

However, no method of transmission over the internet is 100% secure.


6. Data Breach Notification

In the event of a data breach that compromises your personal information, we will:

  • Notify affected users
  • Take immediate corrective action
  • Comply with applicable legal requirements

7. Children’s Privacy

We do not knowingly collect data from individuals under 18.
If you believe a child has submitted information, contact us and we will remove it promptly.


8. Third-Party Websites

Our Website may link to external sites.
We are not responsible for their privacy practices.
Please review their privacy policies before sharing any information.


9. User-Generated Content

Any reviews, comments, or posts you submit may be visible to others.
Please avoid sharing personal or sensitive information publicly.


10. Your Rights & Choices

You may:

  • Access your personal data
  • Update or correct information
  • Request deletion of your data
  • Withdraw consent
  • Opt out of marketing communications

To exercise these rights, contact us using the details below.


11. Do Not Track (DNT) & Cookie Choices

You may set your browser to:

  • Reject cookies
  • Notify you before accepting cookies

Note: Some Website features may not function without cookies.


12. Contact Us

For any questions, requests, or concerns regarding this Privacy Policy, please reach out to:

Address:
B369, VPO Ghumanhera
New Delhi – 110073, India

Email: support@dazzeandblussh.com
Phone: +91 8899330098